Divan Base Direct

Divan Base Direct

Divan Base Direct is an online divan bed base direct. The business recently changed direction, with the owners keen to evolve the business’ online effectiveness – starting with their photography.

Making a house a home

Arren Marketing originally helped Divan Base Direct with some technical aspects of their website. Once that was completed, the conversation moved onto how we could help the business with improving their online presence. The focus quickly turned to the visuals.

We strategised with the client and came up with a plan for new product photography and videography. The process involved scouting for a suitable studio, sourcing models and planning to shoot the product inventory.

Over the course of 3 days, we took over 3000 photos for the business covering their range – from bed frames to mattresses to headboards and more. Coupled with that, we worked with the models to shoot short videos for use on social media that detailed the specifics of the particular product.

The client said

"The Arren Marketing team are good guys to work with. They made the whole photography experience rather enjoyable and the photos look really good."

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